AT&T
I led a prototype that connected a TV viewing session to a shared virtual theater.
The experience began with a familiar AT&T TV CoWatch session and carried it into a shared virtual environment.
Inside the theater, the session continued with an avatar audience.
Cowatching
From the CoWatch session into the theater.
The transition between the TV session and the immersive environment was built to read as one continuous social experience. The prototype ran across the major headsets rather than targeting one of them.
